May 24, 2013

The New Rhythm of Retail



 

For the second year in a row, Blue Marble has produced a series of marketing videos and TV spots for The Bellevue Collection, the luxury shopping destination of the Pacific Northwest. Working with their agency, The Voyager Group, the current projects were shot on location in a beautiful private home overlooking Seattle’s Puget Sound.

The campaign’s focus is on capturing a uniquely Pacific Northwest vibe and really connecting the audience to a very relaxed, yet elegant way of life. This 60-second marketing piece draws attention to the simple sophistication of everyday moments like planting a garden, relaxing on the back porch, hosting a party, or icing a cake. Every piece of furniture, article of clothing, dinnerware, rug, and vase was brought onto the set from the countless retail stores of The Bellevue Collection.

Keep an eye out for the Spring 2012 TV Spot from this campaign that will be released later this year.

 
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